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This page outlines our work on personalisation in healthcare, which is being carried out as one of our 2013-16 project strands for the Department of Health Strategic Partners programme.

Personalisation and equalities are both prominent agendas in the ongoing health and social care reforms. Personalisation focuses on strengthening individuals’ choice and control, through mechanisms such as Direct Payments, patient-led services and person-centred care plans. Equalities focuses on the protected characteristics as covered in the Equality Act, and on the reduction of health inequalities, often through strategic policies designed to respond to the needs of particular groups or communities.  Our work seeks to explore how the two distinct agendas can complement each other.

We will be producing a briefing paper looking at personalisation and black and minority ethnic communities.